How to Submit an Advertisement
Ads should be 300 dpi at the size that the ad will run.
If the ad is to bleed, allow .125 inches from trim size.
Use CMYK colors or
grayscale only.
Please do not use spot colors orTrue Type fonts. Use only Type 1 or Open Type fonts and embed ALL fonts.
Images used in
the ad SHOULD NOT be compressed nor saved as JPEG nor should they be low
resolution; all the elements in the ad should be high resolution and CMYK,
including any text.
Do not use hairline rules.
Flatten transparencies.
The
ad itself should not be compressed or saved as JPEG but should be either TIF or
PDF (PDF/X-1a compliant).
Please deliver ads via email as an attachment, on a
PC-compatible CD, or via FTP.




