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What is a Hearing Healthy Lifestyle
Healthy Hearing 2010: Better Hearing for Life

As printed in Hearing Health, volume 21:1, Spring 2005

By Mary Sullivan

The 1979 Surgeon General’s Report, “Healthy People” and “Healthy People 2000: National Health Promotion and Disease Prevention Objectives” both established national health objectives and served as the basis for the development of state and community plans. For this century, we have a new set of health objectives for the nation, detailed in “Healthy People 2010” and coordinated by the U.S. Public Health Service.

“Healthy People 2010” identifies 28 focus areas regarding the most significant preventable threats to public health and calls on both public and private resources to address these threats. “Healthy People 2010” has established the prevention of vision and hearing loss and the allocation of significant resources to improve vision and hearing as priorities for the nation’s health agenda.

The National Institute on Deafness and Other Communication Disorders (NIDCD), part of the National Institutes of Health, is leading the federal effort to help people improve and protect their hearing with Healthy Hearing 2010, a national initiative targeting prevention, early detection, treatment and rehabilitation. It challenges individuals, communities and professionals — all of us — to take specific steps to ensure healthy hearing.

A report was recently issued on the progress of meeting the goals set out in Healthy Hearing 2010, noting the obstacles to improved hearing and challenging federal agencies to better collaborate and explore new strategies and opportunities for progress. The following observations from the report also serve as a guideline to a hearing healthy lifestyle in the various stages of life.

Newborn Hearing Screening, Evaluation and Intervention
Congenital hearing loss must be identified as close to birth as possible, preferably within the first year of life. Early identification of deafness is a critical factor in preventing or ameliorating language delay in children who are deaf or hard of hearing. Studies have shown that early intervention can make a significant difference in a child’s ability to acquire language at the same rate as her peers or with minimal delay.

About two-thirds of hospitals and birthing centers perform newborn hearing screening according to the Centers for Disease Control and Prevention’s (CDC) recommendations. Of those infants for whom an evaluation is indicated, 56 percent receive this service before three months of age. Of those infants who are evaluated, 57 percent are enrolled in appropriate intervention before the age of six months. Clearly, we have substantial work ahead to increase these percentages thereby giving every child with hearing loss the best chance at healthy hearing. The NIDCD continues to develop new tools to evaluate and modify intervention programs in newborns.

Prevention and Effective Treatment of Otitis Media in Children
Infection or inflammation of the middle ear is one of the most common reasons for visits to physicians by children and adolescents and the most common cause of conductive hearing loss in children. More than half of the children in this country have an episode of otitis media before their first birthday and 90 percent have an episode by age five. The good news is that for children and adolescents age 18 and younger, there has been a decline in the number of visits to physician’s offices for otitis media.

More information is needed about the predisposing factors for otitis media, both environmental and genetic. The NIDCD supports research on otitis media to improve scientific understanding and to formulate more effective prevention strategies. Vaccine development for otitis media is a high priority.

Hearing Evaluation and Rehabilitation
Although more and more Americans are experiencing a gradual reduction in hearing during their adult years, only 29 percent of adults 20 to 69 years of age have had their hearing tested within the last five years. Regular hearing testing would likely improve hearing loss identification and intervention and increase productivity and quality of life for people with hearing loss. The American Speech-Language-Hearing Association recommends adult hearing screening at least every decade until age 50, with more frequent monitoring after 50 years of age. Those identified with hearing loss need appropriate treatment, such as hearing aids, cochlear implants and assistive devices.

Whereas many young children who are deaf or very hard of hearing are taking advantage of cochlear implantation, only a small number of older people with hearing impairment use listening devices. The problem is particularly prevalent among those over the age of 70. The NIDCD supports and conducts a range of studies aimed at improving hearing aids, cochlear implants and other listening devices.

Prevention of Noise-Induced Hearing Loss
Approximately 10 million Americans have permanent, irreversible hearing loss from exposure to loud noise or trauma. Hearing protection devices such as earplugs or earmuffs are recommended when people are exposed to high noise levels whether at work or during leisure or recreational activities. Wise Ears!® is a noise-induced hearing loss prevention and education campaign led by the NIDCD in partnership with the CDC’s National Institute for Occupational Safety and Health and many other organizations. This successful education effort for the general public places special emphasis on children and people in the workforce.

Reduction of Hearing Health Disparities
Every person of every age and background is vulnerable to the ravages of hearing disorders. However, certain ethnic groups suffer from hearing impairments at a greater frequency than the majority population. For example, Hispanic children suffer from higher rates of otitis media with effusion compared to non-Hispanic white or black children. Further, healthy hearing information is not always available to minority individuals and their families.

The NIDCD devotes numerous resources to making Americans of all backgrounds aware of proper hearing health and of available resources for those with impaired hearing. The NIDCD has an ongoing Hispanic outreach initiative through participation with various Spanish-language and Hispanic-interest meetings, exhibit opportunities and other collaborative efforts.

Finally, the report on Healthy Hearing 2010 identified these other areas as potentially significant steps to further progress toward the plan objectives:

  • Continue research to improve fitting hearing assistive devices for infants and very young children
  • Conduct studies on persons who have received cochlear implants to determine why some people benefit more than others
  • Direct additional resources to the identification and characterization of genes responsible for hereditary hearing impairment.

A hearing healthy lifestyle is something we must attend to at birth, in childhood and as young and old adults. It is a personal responsibility for us to prevent hearing damage for ourselves and our children, seek recommended evaluation and, if needed, intervention and treatment. A hearing healthy lifestyle is also a societal responsibility that we can address through supporting initiatives like Healthy Hearing 2010, advocating for relevant legislation and supporting research on hearing disorders. Healthy hearing is up to each of us and to all of us.

For more information on Healthy Hearing 2010, visit the NIDCD Web site at: www.nidcd.nih.gov.

Mary Sullivan is a technical writer and editor for the National Institute on Deafness and Other Communication Disorders.

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